Nigerian hip hop sensation OdumoduBlvck has revealed that his breakout single ‘Declan Rice’ experienced a massive 200% spike in streaming numbers following the Arsenal midfielder’s spectacular performance in a 3-0 win over Real Madrid.
In the match, played in front of a packed Emirates crowd, Declan Rice stole the show with two stunning free-kick goals, earning him the man of the match title and cementing his place as a midfield powerhouse for Arsenal. The performance also reignited interest in the hit single named after him.
Taking to his X (formerly Twitter) account, OdumoduBlvck confirmed the stream surge, saying the Arsenal star’s brilliance translated into renewed digital traction for his song, originally released in March 2023 as part of his project ‘Eziokwu’.
‘Declan Rice’ marked a defining moment in OdumoduBlvck’s career, blending hip hop with football fandom. The track not only became a street anthem in Nigeria but also made headlines in the UK when Arsenal used it to unveil Rice’s £100 million transfer from West Ham United, highlighting the cultural crossover between music and sport.
The song’s impact was further cemented when it clinched Rap Song of the Year at the 16th Headies Awards, contributing significantly to OdumoduBlvck’s rapid rise in the Nigerian music industry.
The rap star continues to ride high on a wave of success. He was recently named Artist of the Year by Leadership Newspaper, a prestigious recognition of his growing dominance in Nigeria’s hip hop scene.
The announcement comes on the heels of his surprise 16-track project, ‘The Machine Is Coming’, which serves as a prelude to his upcoming album titled ‘Industry Machine’ a project fans and critics alike are eagerly awaiting.
With eight nominations at the 17th Headies Awards, including Next Rated, Rap Album of the Year, and Rap Song of the Year, OdumoduBlvck appears poised to expand his awards cabinet further.
OdumoduBlvck’s recent stream surge isn’t just a statistical win it represents the growing global influence of Nigerian hip hop and how seamlessly it interacts with pop culture, particularly football. As Nigeria’s music exports continue to gain traction worldwide, artists like OdumoduBlvck are proving that local sounds can inspire global moments.
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